A Fulbright Scholar, Professor Baran earned his PhD in communication research at the University of Massachusetts after taking his MA in journalism at the Pennsylvania State University. He taught for four years at Cleveland State University, eventually moving to the University of Texas. There he led the Department of Radio-TV-Film’s graduate program for six of his nine years and won numerous teaching awards, including the AMOCO Teaching Excellence Award as the best instructor on that 40,000 student campus, the College of Communication’s Teaching Excellence Award as that college’s outstanding professor, and Utmost Magazine’s Student Poll for best instructor. Dr. Baran moved to San José State University in 1987 and served nine years as Chair of the Department of Television, Radio, Film & Theatre. At SJSU he was named President’s Scholar as the university’s outstanding researcher. Among his other awards are his designation as among “the top 3% of active researchers in communication” in a 1993 Communication Education study of the field’s journals, the Broadcast Preceptor Award for Excellence in the Literature of Mass Communication from San Francisco State University, and an Emmy nomination for a dramatic television series he produced on mentally retarded people. Dr. Baran has published ten books, scores of scholarly articles, and sits or has sat on the editorial boards of six journals. His work has been translated into half a dozen languages. His mass communication textbooks, Introduction to Mass Communication: Media Literacy and Culture, and Mass Communication Theory: Foundations, Ferment, and Future (with Dennis Davis) are the leading texts of their kind in his discipline. With another Communication faculty member, Susan Baran, he has published a third text, Introduction to Human Communication: Meaning Making and Identity for Oxford University Press.
Ph D, University of Massachusetts
MA, Pennsylvania State University
BA, University of Massachusetts
Baran, S., Preface, Peter Lang Publishing, 2016.
Baran, S., MASS COMMUNICATION THEORY: AN OVERVIEW AND ARGUMENT IN THREE PARTS, .
Baran, S., Mass Communication Theory: Foundations, Ferment, and Future, Oxford UNiversity Press, 2019.
Baran, S.,Baran, S.,, ., Introduction to Human Communication: Perception, Meaning, and Identity, Oxford University Press, 2019.
Pearce, K.,Baran, S.,, .,, ., Foregrounding Morality: Encouraging Parental Media Literacy Intervention Using the TARES Test for Ethical Persuasion, Journal of Media Literacy Education, 2019.
Stanley, B. J., sole author, McGraw-Hill, 2018.
Baran, S., Introduction to Mass Communication: Media Literacy and Culture, 9th ed., McGraw-Hill, 2016.
Baran, S.,Baran, S., Introduction to Human Communication: Perception, Meaning, and Identity, Oxford University Press, 2016.
Mass Communication Effects
Mass Media and Social Construction of Reality, Development and Improvement of Media Literacy Skills, Empirical/quantitative Research in Mass Communication
International Communication Association
National Association of Media Literacy Education