Our program, ranked No. 3 in the U.S. by College Factual, offers a path to a creative, dynamic, and exciting career that influences the flow of goods, services, and ideas between producers and consumers or organizations. Our students learn how to keep an organization responsive to its environments, while managing growth and meeting needs of a multitude of publics.


Orlando Baeza '09 among Forbes' "30 Under 30" honorees

Orlando Baeza '09Orlando Baeza ’09 was recently named to Forbes' 2016 Class of "30 Under 30" in the Marketing and Advertising category. Baeza, who majored in business administration with a concentration in marketing, is the Senior Manager of Global Consumer Marketing for Activision Publishing.

“This type of recognition from Forbes has been surreal,” Baeza says. “To be honored on a list as prestigious as this is so amazing.”

Bryant's business foundation "set the table for the journey I was going to embark on next."

Baeza currently leads a team re-launching the popular video game franchise “Guitar Hero." His responsibilities include television commercial and trailer creation, key art and brand identity creation, and campaign strategic planning and execution.

Baeza, who played basketball at Bryant, credits the university for helping him achieve his success.

“Bryant gave me a solid business foundation that I didn't have previously,” he says. “It set the table for the journey I was going to embark on next.”

“I've just been so fortunate to have some truly incredible opportunities to work on influential brands and have mentors and leaders who have believed in my abilities and potential along the way.

The Forbes “30 Under 30” list features 600 of the brightest young entrepreneurs, breakout talents, and change agents in 20 different sectors.